For companies and organizations who have limited budgets, getting the message across effectively and to the right audience is a constant pursuit, and one that is rarely fulfilled.
The existing agency conundrum:
"Six more months to go before the contract is up for renewal. Too much at stake, and really no time to go through the process of hiring a new agency."
Most companies find themselves in this situation sooner or later. After the contract is underway and the subsequent first campaign, work starts to deteriorate at admirable regularity. The creatives don't make sense anymore, the servicing quotient dips to an all time low; the agency begins to dictate the workflow! And let us guess, the barter on 'good deals' on media buys is too tempting to pass up.
Do the math, and you will realise how costly this can prove to be. All savings in purchasing media will disappear when they are chosen purely based on 'statistics' and without putting the creatives under the 'practicality and rationale' scanner.
Unlike typical agency mentality, we work hard at your core objectives, getting your messaging and communication right first, then driving home your offer, making sure that you stand out from the clutter of jejune offerings.
